Freelance SEO Based in Basingstoke

How my SEO services could help your Basingstoke business

basingstoke seo
I run a freelance SEO agency helping businesses in Basingstoke get their site to show up as high as possible in the organic rankings.

I've been performing SEO & Marketing for many years and my passion for the industry has only grown in that time.

Improving your ranking position in the search engines will dramatically increase your client base and customer footfall.
In the digital world we live in. People are constantly googling for products or services.

By optimising for Local traffic, you’re giving your business the best chance of being found on the internet by more potential clients.

Local SEO is ranking for geographically based keywords that incorporates other platforms like Google My Business.

Do You Have A Project For Me?

Services

Keyword Research
Get your business listed in search results for local keywords & increase your customer base and footfall.
Website Audit
Do you need a website built or a redesign of your current website? I can help get your business or organisation online.
Google My Business
A logo will help make your business distinctive and stand out from others and, build a brand identity.
Map Optimisation
Quickly generate traffic through Paid Advertising. Using advertising platforms your business can be found in no time.
Link Building
Being found organically within the maps search or map pack as its known can make a huge boost to website traffic.
SEO
There could be a few things which are severely hampering your chances of ranking. Find out what they are with an SEO Audit.

How the SEO Works

Here is a quick guide how my SEO  works
Step 1
Initial Call
I set up a telephone conversation with you or meet in person. Here we can discuss a strategy and the best way we can work together to promote your business online through digital marketing.
Step 2
Website Audit
Before I get to work on the SEO, the first thing I do after the conversation is run a site audit. The audit will provide me information about your website for any errors we can improve on which could be impacting your SEO.
Step 3
Check The Data
If you already have a website, I will check the analytics & search console data to see what you are already ranking for and other keywords we can start targeting based on services you provide and competitor research.
Done
Implement Strategy
Once I've gathered enough data from the analytics, search console & Google my business. I will start to implement the SEO changes to your site.

I will then send you a monthly update as well as reports on progression.

Why You Need SEO

I offer SEO marketing services, as well as living in Basingstoke, Hampshire. I can quickly accommodate your business and find local based keywords which some other SEO agencies would struggle to find.

SEO isn’t something you can watch a few tutorials on and fully understand. It takes years of testing and experience to deliver a strategic SEO plan and improve on current rankings.

As there are hundreds of different ranking indicators that the search engines look for. Understanding what the ranking factors are and implementing them within your on-page and off-page SEO can appear an extremely daunting task if you don’t know what you’re doing.
Basingstoke is a big town, with lots of potential customers for any business out there. Most of those customers will be searching online on top of using social media. Having your business discovered on the internet will ensure a massive difference to your leads.

With a website audit, I can tell any gaping holes within your website, which could be stopping you from outranking your competitors.

Having a website that is set up for conversion is incredibly important. If your site set up for conversion enables you to turn a website user into a customer incredibly easy.

By improving your visibility on all platforms and setting up your site to drive leads and conversions, it won't take long before you see how powerful SEO is.

FAQ

What is local SEO?

Google has now fully moved to mobile-first indexing. Because of this, I build mobile-ready websites for my clients.

You dont need to be around digital marketing long before you realise there are more and more visitors making searches from their mobile phones.

Your business needs to be adapting and offering what the customers are searching.

I keep the audience in mind by ensuring my websites are optimised for the best mobile experience possible.

All the websites I make are fully responsive & mobile-friendly, so they fit perfectly on the screen regardless of the display's size.

Not only does this benefit the user browsing the website. It also increases your chances of ranking higher.

How long does SEO take?

Ranking time is down to many factors. They range from Keyword difficulty, which is usually given a score of 0 – 100. The metrics are populated by Domain Authority, Page Authority, Citation Flow, Trust Flow. The score and metrics will change depending on the tool chosen for the task.

You don’t need to be around SEO long before you’ll realise it’s a lot harder to rank for keywords that will include Higher authority domains or a larger geographical location.

Both of these scenarios increase competition. Brand new or newly optimised websites, take a lot longer to rank than an old established site, as you’ve got to earn googles trust.

What is the map pack?

When you perform a search based on a location, it will return businesses within what people call the “map pack.” Google will load a map showing three businesses and their location based on your search. The map pack loading directly underneath the adverts dominates the first page of the search results.

To rank in the map pack, you need to have good content & exceptional on-page SEO with a well-optimised Google business and excellent off-page SEO.

What is on page SEO?

Regional SEO is like any other SEO in that it's a puzzle of many different pieces all put together to give a website a better chance of ranking in the search engines.

Technical SEO is the method of guaranteeing all the search engines can crawl a website. Google is by far and away the largest search engine, and you'll get most of your organic traffic from google.

Making the following changes can ensure you're website is google friendly. Well, Structured content Responsive (Mobile Friendly),
Fast Loading Speed. Optimised for regional keywords, Titles, Meta Descriptions and more are added correctly.

All of my SEO packages include technical On-page SEO, as it's one of the core pillars of ranking higher within the search engines.

How Do You Select Keywords?

I ask you what keywords you would like to rank for as you know your competition and field.
I will then suggest changes and other keywords based on metrics from tools like SEMRUSH and what users are searching for within the search engines. Keywords always depend on what you are trying to accomplish with your website. But I believe as this is a two-way process, it will always give the best results.

Dean Davis SEO & Web Design

Contact

07534 368169
dean@deandavis.co.uk
37 Borodin Close
Basingstoke
RG22 4EN
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